Client: Muscular Dystrophy Association
Agency: United Entertainment Group
Production Company: Caviar
Role: Producer (Agency)
Year: 2020
The inaugural MDA Kevin Hart Kids Telethon was streamed live in a 2-hour star-studded special featured an evening of comedy and musical performances that raised over $10.5 million. This campaign was produced and live streamed during the height of the 2020 pandemic with safety precautions and lots of remote filming and coordinating with over twenty celebrity and non-celebrity guests!
Forbes Article: After Six-Year Hiatus, Reimagined MDA Kevin Hart Kids Telethon Returns October 24
LIVE: MDA’S KEVIN HART TELETHON